Women s Impact On The Media Industry - 1067 Words

In a world where women account for just under half the population the representation of women in media is shocking! Media is one of the most powerful tools to educate, effect social changes and spread political awareness in the world. From childhood our personalities have been shaped due to films and TV programmes, yet only 12% of protagonists in 2014s top 100 grossing films were female. This is only one of the many examples of how women are unfairly disadvantaged in the media industry. This is ridiculous in a world where gender equality is thought to be greatly improved. Woman have gained the right to vote, escaped household roles and have achieved successful careers in the past century but are still given less protagonist roles, paid†¦show more content†¦An analysis by TIME magazine found that women actors hit the peak of their career at 30, whereas for men it is 46, with many young women actors appearing in major films usually with men over 40-years-old. For example, Emma Stone at the age of 27 starred in movies with male co-stars each aged 53, 45 and 40. Scarlett Johansson also starred opposite two 47-year-olds at the age of 28 and 29. This means that women actors over the age of 30 are hardly getting any screen time compared to male actors of similar age. For example actress Monica Bellucci, 51, who was casted in Spectre as a main character, only appeared in the movie for all of 15 minutes. Women are also discriminated against for their looks in the media industry where even many successful actresses have faced rejection for their looks. Meryl Streep who was rejected a role in King Kong because she was apparently too Ugly for the part. This illustrates the shocking double standards the media industry has, as women are valued more for their physical appearance rather than their talent or experience in the industry. What is even more absurd is the fact that there is a $28 million pay gap between the highest paid actor Robert Downey Jr (who earned $80 million in 2014) and the highest paid actress Jennifer Lawrence (who earned $52 million in 2014). This clearly highlights the unfair and the demeaning disadvantage women have in the media industry. Sexism isn t just a problem in the entertainment side of theShow MoreRelatedVideo Games And Its Impact On The Global Media Market1655 Words   |  7 Pages such as computers, video gaming systems, and even cell phones. Having spread to all these electronics, playing video games has never been easier. The International gaming industry was valued at $45 billion in 2007 and $69 billion in 2012. Making it the fastest growing industry in the global media market.(Video Game Industry.) According to the Entertainment Software Association the United States has the largest video game market in the world. Over 59% of Americans actively play video games. ThisRead MoreWomen s Emotional Health Of Young Women1117 Words   |  5 Pages81% of 10-year-olds fear being overweight (â€Å"NEDA,† 2013). There is an apparent problem in the emotional health of young women. So, where does it stem from? A large majority of the insecurity in women is a side-effect of today s media. There is no question that women s emotional health has been affected by media. Television, music, and social media all have a profound impact onpeople in general. There was a study that showed that when someone hears the *ding* of a notification from their phoneRead MoreThe Advertising Of Diet Plans And Supplements Essay1702 Words   |  7 PagesToday s society is constantly presented with misrepresentations of the ideal body image through the advertising of diet plans and supplements. Companies in the fitness industry scam people into buying useless products or services by advertising with individuals that have, what the mass media sees as, the perfect body composition. In addition to getting consumers to buy into a product or service, these companies also aid society with the spreading of this fake idea of what classifies as theRead MoreThe Impact Of Media On Society s Perception Of Reality954 Word s   |  4 PagesThe media has been influencing society’s perception of reality ever since the printing press was invented in the early 1900’s. According to Delascio, when CNN first aired in 1980, it was the only television station devoted to around-the-clock news broadcasting. But by the end of the 1990s, it faced significant competition from MSNBC, Fox News, and others. As more twenty-four-hour news stations appear, many resort to attention-grabbing headlines that emphasize disasters and tragedies more than cooperationRead MoreGender Imbalance Within Industry, Influence And Expectations From Family1532 Words   |  7 Pageswithin industry, influence and expectations from family is a pivotal one. Encouragement and support from parents is seen as a key in a child’s confidence in pursuing a career, and this is fundamental in a young woman’s growth. A girl’s career aspirations are highly influenced by their parent’s expectations; girls often being influenced by their opinion much more so than boys (Li, Kerpelman, 2007, p.105). Ensuring there is parental support for their career aspirations is vital to young women, and whereRead MoreThe Impact Of Media On Child Development1510 Words   |  7 Pagesprogressively increased in the past decades, at an alarming rate in the United States. The top three leading causes between adolescent and youths are unintentional injury (accidents), homicide and suicide according to the World Health Organization. Media and entertainment play a huge part in child development, as technology has seemed to overpower today’s generation. Nearly, forty percent of the human populations have access to an Internet connection at home via any device type and connection, whenRead MoreBeauty Culture: An Examination the Effects Media Has on Society 1440 Words   |  6 Pagesobsessed with being beautiful. One just has to examine the amount differing beauty industries earn early for this fact to be evident. For example, the diet industry is a thirty-three billion dollar industry, with the cosmetic industry following close behind with twenty billion yearly (Wolf 16). However, this obsession with beauty is not without cause. As stated in Body Image: Understanding Body Dissatisfaction in Men, Women, and Children, â€Å"In affluent Western societies, slenderness is generally associatedRead MoreThe Effects Of Advertising On Body Image1308 Words   |  6 PagesThe media is one of the leading causes of self esteem and body image issues in not only women but men as well. This is due to the fact that thousands of advertisements contain messages about physical attractiveness and beauty. Examples include: commercials for clothes, cosmetics, weight loss, hair removal, laser surgery and physical fitness. The effects of advertising on body image have been studied by researchers, psychologists, marketing professionals and more. Researchers, Mary Martin and JamesRead MoreEverybody Knows Big Porn Is Destroying Relationships Essay855 Words   |  4 PagesPornography is defined as the representation in books, magazines, photographs, films, and other media of scenes of sexual behaviour that are erotic or lewd and are designed to arouse sexual interest (Legal Dictionary, 2014). In 2002, the adult film industry accumulated an average 3.9 billion dollar profit, and this figure has almost tripled since (Forbes Magazine, 2002). Pornography is misconceived within society as a violent and demoralising form of adult entertainment, and can be perceived as aRead MoreThe Media And Its Impact On The Entertainment Industry Essay1282 Words   |  6 PagesThe mass media has developed into a highly influential platform that relays information to audiences all around the world, but are the images seen in advertisements and television, devaluing individuals by labeling them under stereotypes? In order to truly understand the core of such a question, it is important to first define and so lidify some key terms. To begin with, what mediums of mass media will be considered in the analysis of this issue? Specifically, I will attempt to highlight the use of